CORPORATE STRUCTURE
INFURN HOLDINGS PLC is the holding company of the INFURN Group. As the parent company, it performs the typical tasks of a holding company with no operational business, such as the strategic development of the Group and the provision of services for its affiliated companies. The Groups business is primarily conducted by the relevant operating subsidiaries.
Designfurn Limited operates
INFURN HOLDINGS PLC
INFURN HOLDINGS PLC has specialized as an investment company in the areas of trade, production and import of goods and established traditional businesses by using innovative technologies.
| Key figures |
| Company name |
INFURN HOLDINGS PLC |
| Legal form |
PLC, a public company |
| Est. year |
2010 |
| Register of companies |
England |
| Registration number |
7436836 |
| Initial capital |
EUR 585,000.00 |
| Funds available |
EUR 1,000,000.00 (of which EUR 500,000.00 as a capital-replacing loans) span> |
SUBSIDIARIES OF INFURN HOLDINGS PLC
INFURN HOLDINGS PLC is the 100% shareholder in Designfurn Limited, INFURN (Hong Kong) Limited and INFURN (UK) Limited.
Designfurn Limited
Designfurn Limited operates
INFURN sells reproductions of famous designer furniture as well as self-designed furniture from their own INFURN Home studio. Founded in 2010 in London, Designfurn Limited operates the online shop www.infurn.com for the European market, specializing in the sale, promotion and distribution of high quality designer furniture. Reproducing the most coveted design classics from the 20th Century, INFURN has expanded their online shop offering contemporary pieces created with all trend incentives from the companys in-house designers.
With over 100,000 customers worldwide, INFURN's online shop has become one of the largest in its field in Europe. In the online shop every customer can choose from over 400 top-quality pieces of furniture and customize according to the individual preference. With more than 9,000 variations available for sale, every product is made to order, handcrafted with a great precision to detail.
Cutting the middlemen, these uniquely produced products are shipped directly from the factory, so they can offer these high-end pieces below the usual market price.
Key figures |
| Company name |
Designfurn Limited |
| Legal form |
Limited |
| Est. year |
2010
|
| Register of companies |
England |
| Registration number |
6912272 |
INFURN (Hong Kong) Limited
The companys Hong Kong headquarters was founded in 2010 as the central focal point of many activities of the INFURN group. Among other things, responsible for all import and trade of the business, it maintains the cooperation of many factories and production facilities in the southern area of China as well as creating all the media files (product pictures and videos) for the INFURN online shop. A dedicated team of well-trained quality control inspectors on site in the factories, watch over the quality of all goods produced for INFURN. Once approved by the quality control of the INFURN (Hong Kong) Limited, the products are released for shipment to their destination.
Key figures |
| Company name |
INFURN (Hong Kong) Limited |
| Legal form |
Limited |
| Est. year |
2010 |
| Register of companies |
Hong Kong, Asia |
| Registration number |
1496828 |
INFURN (UK) Limited
The Guildford company headquarters was founded in 2010. Its main tasks include the operation of local shops. The next step of INFURN (UK) Ltd. is to open and operate a number of stationary stores in Europe. Two stores are due to be opened in 2011. These shops will offer the products of Designfurn Limited. By having a real time presence in the market, these venues will provide a door into the direct retail trade, as well as providing an atmosphere where the potential internet buyer can visit, giving them a hands on experience with the highend quality of the product line.
Key figures |
| Company name |
INFURN (UK) Limited |
| Legal form |
Limited |
| Est. year |
2010 |
| Register of companies |
England |
| Registration number |
7426579 |
LIVINGDESIGN EUROPE SL
LIVINGDESIGN EUROPE was created in 2012 with headquarters in Madrid and a main logistics hub in Barcelona. The company is responsible for the entire supply chair of the INFURN Group from the sourcing of the goods to the final delivery to the customers. It manages all aspects of a sourcing company with dedicated staff working on the product and supplier development, technical specifications, product improvement, product warranty, warehousing and distribution. The company is responsible for ensuring a double quality check inspection first at the supplier, before loading, and then at the distribution center, just before products are dispatched to the customer. This ensures save and reliable delivery to the customer.
As the Group develops its product portfolio, LIVINGDESIGN EUROPE SL will play a key role on the success of its strategy, delivering added value services at the most competitive rates in the market, while securing a consistent and reliable delivery of the goods to the end consumer.
Key figures |
| Company name |
LIVINGDESIGN EUROPE SL |
| Legal form |
SL, Sociedad Limitada |
| Est. year |
2012 |
| Register of companies |
Spain |
| Registration number |
12098852 |
INFURN (USA) LLC
INFURNs operations in USA were founded in 2011 with headquarters based in New York. INFURN USA LLC operates the online shop www.infurn.com for USA offering custom made, high-quality classic design reproductions as well as self-designed furniture from their own INFURN Home studio. Encompassing the whole of the US market, INFURN USA LLC ensures reliable and safe delivery to every State. With a choice from over 400 products, every product in the online shop can be customized and made to order from a wide range of colours, materials and sizes to comply with the personal preference of every customer. Cutting the middleman, every piece of furniture is offered in top quality without the high-end price tag, shipped directly from the factory to the consumer.
INFURN USA LLC also covers the sales and promotion operations for USA as well as having an in-house customer service team, taking care of all customer queries.
With growing customer base, INFURN USA LLC is establishing its position on the US market creating brand recognition for high-quality furniture below the usual market price. The company plays a key role in the development and growth of the INFURN Group.
Key figures |
| Company name |
INFURN (USA) LLC |
| Legal form |
LLC, Limited Liability Company |
| Est. year |
2011 |
| Register of companies |
New York, USA |
| Registration number |
5038081 |